As part of the Masters of Digital Experience and Innovation program at the University of Waterloo, my team was tasked with designing a new app based on the prompt:
How might we design an audiobook or podcasting app that is highly personal, interactive, and offers more utility than a book?
How might we design an audiobook or podcasting app that is highly personal, interactive, and offers more utility than a book?
We conducted competitor analysis on Audible, Kindle, and Libby, reviewing app store data and interviewing users to identify challenges. Through user research, profiles, interviews, and usability tests, we developed an app that meets user needs and aligns with the design prompt.
